Marketing and Demographics Overview
Reversal is a very sad love story between a father and a son, set against the background of high-school wrestling.
The film has a broad market appeal and an inherent marketing angle that appeals to one of the most powerful dreams of mankind since the beginning of time: the rise from obscurity to fame.
To enhance the realism of the movie, we deliberately chose charismatic “unknowns” to play the principle roles. Six of the principles in our film went to the state wrestling championship in Pennsylvania.
Justin Spates (the antagonist), whose father is head coach at notorious Oklahoma University, won outstanding wrestler for the year and was ranked number one in the United States at 119 pounds.
This film touches anyone who has ever made a sacrifice in any sport, any father who has ever had a son, and mothers, universally.